Safeway just for U Event Summary & Giveaway! Win a $50 Safeway Gift Card Inside!

Yesterday, we traveled to San Francisco for a blogger event about Safeway's just for U program. We love the just for U program because it really tailors to people like us: 20 somethings without kids who just want to save some money who might not want to bother with clipping coupons and scouring store ads to find deals. The just for U program makes it SUPER easy to save some serious money on your grocery bill. You can easily save 10-20% more on your grocery bill without ever having to touch a paper coupon!

The just for U program is divided into 3 major parts.

The coupon center is where you will find manufacturer's coupon offers available for you to digitally "clip" or add to your Safeway club card. What's great about this is that you don't have to bother with clipping, organizing and then forgetting to bring paper coupons. Load the offers you want onto your card and bam! The savings will come right off once that item and your club card are scanned. The coupons in the coupon center will have expiration dates just like paper coupons. Also, new coupons are added as frequently as daily. Once a coupon is loaded to your card, the item will show up on your savings list.

The personalized deals are deals specifically tailored for you. These offers are based on your club card's purchase history. In our experience, the offers are spot on with what we would normally buy. They will occasionally toss in a FREE offer where you will literally get a certain item for free once you load that offer to your card. Also, since personalized deals are "price point" offers as opposed to "cents off" offers, you can stack a manufacturer's coupon with them! Once a personalized deal is added to your card, it will show up on your savings list.

Perhaps the easiest feature of the just for U program is the your club specials section. Here, there is no loading or adding necessary. Based on your purchase history, you are shown items that are on club special. The paper ad only shows a fraction of the total club specials for a given week, so this section can be very helpful in planning a trip. A quick glance at this section and you can save bundles by just knowing what is on sale. You have the option here to add the items to your savings list so you don't forget them!

The savings list is the comprehensive list of all of the items you have added to your personalized deals, all of the coupons you have added to your card and the club specials that you have added. You also have the option to manually add any other item to the list. You can print the list in a print-friendly format or email the list. The list is also available for viewing on the mobile app.

This is a perfect segue into the mobile app! If you do nothing else, download the Safeway mobile app (for iPhone or Android). With the mobile app, you can visit the coupon center and see your personalized deals. While in the store, you can literally add coupons and personalized deals to your card as you shop! The coupons are sorted by category, making them easy to find in seconds. They do ask that you give them 5 minutes or so to load. My favorite part of the mobile app is the ability to view your savings list while shopping. No more paper lists! Even cooler, you can check off the items as you shop! You can even view your store's weekly ad through the mobile app! Again, if downloading the mobile app is the only thing you do, you will still see savings just by using it whenever you shop at Safeway.

As you can see, just for U makes saving on grocery shopping very easy. The average casual just for U user will save 10-20% more on their grocery bill! So don't wait any longer, join just for U today and start saving! Also, don't forget to check out our Safeway weekly deals matchups each week!

If you have any further questions about just for U, feel free to ask here, or view the just for U questions page we created. There is a link mid-way down our sidebar which will stay there for easy finding.

And now, what you've all been waiting for... the giveaway!
Safeway was kind enough to provide us with a $50 gift card to give away to you! That's right, $50! Enter below using the Rafflecopter and good luck! This giveaway will be a long one and will run until August 1st! Whew, can you believe next month is going to be August?!
Note: the gift card is good at ALL Safeway affiliate stores including Safeway, Vons, Pavilions, Genuardi's, Dominick's, Carrs, Randalls and Tom Thumb. We also received gift cards and Safeway products during this event.
a Rafflecopter giveaway


  1. Leng Lian says:

    My favorite part of the Just For U program is the Club Specials tab, as most of those items that I buy are not advertised the Weekly Flyer. So it is good to have a way of knowing their prices before going into the store.

  2. Jessie C. says:

    Personalized deal is the best feature to me.

  3. Candice says:

    I love the personal deals, and extra savings I can load right on my card.

  4. I love all the Safeway savings, just wish I had a store closer to my house. The nearest one is not real convenient to get to.

    • Did you know Safeway delivers and you can get the just for U savings with your online order? Plus, your first order ships free with code EASY7!

  5. RebeccaW says:

    Having a bunch of coupons loaded to my card! Easier to keep track of that way!

  6. Love this give-away

  7. I love the mobile app! It is so easy to use!

  8. breeanne burton says:

    Loving the new J4U program!

  9. Nina Kimwa says:

    I like coupons!

  10. deanna hanson says:

    they actually post free coupons

  11. wow.. I like the whole blog!!!

  12. I like the personalized deal

  13. kim gunter says:

    how easy it is

  14. just for U gives such great deals for us Moms who need that extra savings!

  15. all set to spend the card at my local Dominick’s!

  16. I like that I don’t need to bring paper coupons to the store, but have savings loaded on my card

  17. Steve Smith says:

    you have great giveaways.

  18. We’ve been reading all about this program, and the blogger event too! Sounds very cool, though wondering if anyone expressed any concerns about Safeway storing so much information about you and your purchases – not a big deal to most, according to this: – thought you might find that part of the story interesting!

    • People are talking about the privacy thing but honestly, it does not bother me one bit. The only thing they are tracking is my purchase history. They could post my purchase history on the internet for all I care. It’s a grocery store, what do I have to hide?! Plus, they are using it to benefit me, so I really cannot be upset about it.

      • I agree – plus, getting an offer that’s tailored to your purchase history and therefore something you’re likely to appreciate is a lot different than more troublesome privacy concerns, like having your personal information sold to a marketing firm, or seeing online ads based on what’s in your Google search history!

  19. I love how it sorts coupons!

  20. Cynthia C says:

    I like that you can add coupons as you shop.

    • We found that loading coupons on the spot was especially helpful for the savings competition that took place during our shopping trip!

  21. My favorite thing is checking the Personalized Deals tab and finding a free item (or 2, or 3!).

  22. TRACY SIMMS says:

    the program is great for people like me who are not organized enough to clip paper coupons..thanks [email protected]

  23. personalized deal

  24. Suzanne K says:

    that I don’t have to clip or remember to take coupons

  25. angela adelman says:

    The savings…

  26. Christine burd says:

    coupons loaded on to my card

  27. I like that the paper ads are not going anywhere. Just For U is simply a tool to help you save even more!

  28. Katharine D says:

    I like loading coupons to my card

  29. tamatha hunter says:

    I like that it is for things we actually use.

  30. Shawna Bennett says:

    I like that I can get my savings list emailed to me.

  31. Love having coupons loaded on my card so I can go shop anytime without the hassle of coupons.

  32. I love not having to clip coupons, that they specialize offers for our family and that I got a free bag of Peperidge Farm Milanos from it yesterday!!!

  33. Love the personalized deals and occasional free items!

    • Yes, the free items are the best! On our trip during the event, one of the bloggers had a free item personalized offer and a BOGO free coupon and was able to stack them and get 2 free! :o

  34. Kayte CookWatts says:

    It is so easy to use- and we save on brands we want to buy!

  35. Deanna G. says:

    The coupon center!

  36. Annette D says:

    I like that they have coupons just for you based on what you have bought in the past

  37. Michelle S. says:

    Personal deals

  38. Amanda Sakovitz says:

    i love that it keeps track of everything for you. sometimes clipping coupons and remembering deals on your own is just too overwhelming when you just want to stop as quick as possible.

  39. Madison L. says:

    I love how easy Just4U is, it’s so simple to use and an awesome way to save!

  40. how easy it is to find deals and coupons on your blog

  41. Sarah Davis says:

    I love that you dont have to print the coupons.

  42. Shelley C says:

    I am new here but I will be going straight to the recipes section. Thanks

  43. The produce coupons and discounts- they are hard to find so it’s delightful to have them in such an accessible way.

  44. meredith says:

    the mobile app is great

  45. Chris Knapp says:

    The digital coupons I don’t have to clip is the best part!

  46. Chelsea O says:

    I love that I don’t have to clip coupons and remember to bring them :)

  47. Corey Olomon says:

    I love the automatic coupon downloads to my safeway card!

  48. I love that the new program making savings so very easy and simple!

  49. goosegal says:

    Thanks for the giveaway guys!

  50. I love how you can stack personalized prices and paper coupons! It makes for some great savings!

  51. I love the integration of the mobile app and how you are always getting the lowest price (ie stackable coupons).

  52. amy deeter says:

    some free items you can get

  53. brian e. says:

    Thanks for the giveaway…it is an easy way to track / manage our coupons !

    senorpiero [at] yahoo [dot] com

  54. Jesselyn A/Jesstinger says:

    Aside from the savings and eliminating the need to clip & keep track of coupons – the savings reflect my purchasing preferences which I really appreciate. Every Thursday I go to download (or load to my Fresh Values Card) all my Just-for-U preference as well as the Weekly Specials Items of interest to me add my own shopping list items – print it up and I’m set to go! I not only save a lot of money – I save a lot of TIME too,

    And thanks to DEAL MATCH – I no longer shop at the Jewel (which is closer and used to be my primary shopping store) and now shop at Dominicks/Safeway almost exclusively!


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